Instagram for Business
Show people your business and inspire them to take action.
Drive awareness, increase customers and share your story among a highly engaged audience.
From major brands to local, family-run shops, businesses around the world are driving proven results with Instagram.
People come to Instagram to express themselves, be inspired and take actions on posts. Businesses use Instagram marketing to show their brand’s personality, find customers and promote products and services to an engaged audience.
advertisers worldwide use Instagram to share their stories and drive business results.
of Instagrammers take action after being inspired by a post.
of people say they discover new products on Instagram.
of the most viewed Stories are from businesses.
More than 500 million Instagrammers are discovering new things every month, and businesses are using the platform to share their stories in visual ways that people enjoy.
Like Facebook Pages, Instagram business profiles connect people and businesses on mobile.
Use Instagram to tell your business story, connect with your audience and generate demand for your products.
Tell your story through a clean, simple and beautiful creative canvas. Photos can be in square or landscape format.
Get the same visually immersive quality as photo ads—with the added power of sight, sound and motion. And now, you can share videos up to 60 seconds long in landscape or square format.
Bring another layer of depth to campaigns where people can swipe to view additional photos or videos in a single ad.
Complement your feed content with ads on Instagram Stories. Connect with the 250M+ people using stories daily.
✔ Make your ads reach the exact audience you want using precise targeting options.
✔ Drive awareness of your business, product, app or service. Have potential customers learn more about your products or services.
✔ Increase product sales, mobile app downloads, even visitors to your store.
Get more information on specific advertising products, how businesses are using them, and how you can get started.